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Tips on websites, marketing & AI
Practical, no-nonsense articles for entrepreneurs who want more from their online presence.

Welcome to the blog: what you'll find here
Practical, no-nonsense tips on websites, online marketing and AI for entrepreneurs. Read what works, without the noise.
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How much does a website cost in 2026?
An honest overview of what a website costs, where the price difference comes from, and how to avoid paying too much for too little.
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Building your website in WordPress: why (and when not to)
WordPress powers a large share of the web. Why is it so popular, who is it the best choice for, and when are you better off with something else?
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Getting a website as a freelancer: what should you look out for?
As a freelancer your website is often your most important salesperson. These are the choices that make the difference between a site that wins clients and one that only costs money.
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What does a webshop really cost? Shopify vs WooCommerce vs Medusa (2026)
An honest comparison of what a webshop really costs: monthly subscriptions, transaction fees, apps and integrations. Plus why a custom webshop on Medusa is often cheaper as you grow.
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How much does a custom dashboard cost? (2026)
What does a custom dashboard cost? The guide prices, the factors that drive the price, and when a BI tool is enough or custom pays off.
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TikTok advertising: what does it cost and when should you outsource?
The real costs of advertising on TikTok: minimum budgets, the hidden cost of creatives, and when outsourcing pays off.
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